Nokia Lumia 930 now available

The Nokia Lumia 930 is now officially available on Nokia’s Vietnamese website. The price is VND 13m which is equivalent to EUR 448 or USD 610 at today’s rates.

That’s one of the cheapest prices we have seen for the Lumia 930 globally so far. In comparison the phone is offered on Amazon.de for EUR 550, a whopping 100 more.

Lumia 930 on Nokia Vietnam website

 

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How not to launch phones – Lessons learned from Nokia

While Nokia is already struggling enough against the tidal wave of Android and iOS in the smartphone market and the feature phone market is giving in, it is difficult to comprehend why Nokia is releasing phones in such a half-hearted and slow manner.

Here are a few examples of recent Nokia launches that are best-case studies of how not to do it.

Asha 210:

Announced in a press conference on 24th April. It was supposed to be launched in a single-SIM and dual-SIM version and depending on market wither with a dedicated Facebook or Whatsapp button.

The phone was finally launched in the 1st week of August. But up to now the phone is only available in a dual-SIM version and so far neither the Facebook or Whatsapp version has shown up. The phones distributed in the Middle East only have a generic Web button opening the browser.

Asha 501

Announced on 9th May as Nokia’s answer to the low-end Android market with a refreshing UI. The phone got generally really good reviews and expectations were running high. Also to be launched as a single-SIM and dual-SIM variant.

This phone was finally on sale from the 1st week of August. But like the Asha 210 only as a dual-SIM version.

But while this phone has great potential the Achilles heal of this phone is definitely that until now there is no Whatsapp client available since the Asha 501 uses a new version of the Symbian S40 platform.

Lumia 925:

The phone that the Lumia 920 should have been right from the start. If Nokia would have launched Windows Phone 8 with the 925 instead of the 920 it is clear that the take-up would have been significantly better.

Even today (16th August) this phone still isn’t available in the Middle East. That’s a whole 3 months after the official announcement of the phone. To make matter worse, in the US this phone is only available on T-Mobile, making a bad situation in the US even worse. Now you have 3 different phones on 3 carriers (920 on AT&T, 928 on Verizon, 925 on T-Mobile). The best of those 3 (the 925) is reserved for the smallest carrier. Now tell that this doesn’t make any sense whatsoever.

Nokia is really it’s own worst enemy by launching phones way too late after their official announcement, not having a deep enough distribution in the US across all major carriers and then disappointing customers by offering a new phone experience, with the most important app (Whatsapp) missing.

Nokia Lumia 928, Lumia Catwalk, Lumia EOS rumoured

There are quite a few speculations going around with regards to new Nokia Lumia phones.

What do we know so far?

Lumia 928 is the supposedly Lumia 920 for Verizon. After AT&T had exclusivity on the device in the US it will finally be released to Verizon. There isn’t any indication yet that a similar device would be launched on T-Mobile, like the Lumia 810 derivative of the 820. In previous reports the Lumia 928 and Catwalk were mixed up to be the same device but it seems that they are definitely two distinct devices. (Source: @evleaks, Techcrunch)

Lumia Catwalk seems to be a lighter and thinner version of the Lumia 920 and a real new phone rather than the Lumia 928 which is merely the Lumia 920 for Verizon. While this has been rumoured a while ago by The Verge already more detailed specs have now been leaked via @flapic. The phone is poised to be announced on 15th May. Maybe the Catwalk will be the Lumia 950.

Which leaves us with the Nokia EOS of which little is known. The EOS seems to be the Windows Phone 8 version of the Nokia 808 Pureview with a top-end camera rivalling even DSLRs. A first impression surfaced not too long after the original 808 was revealed at Mobile World Congress 2012 and Nokia had already decided to put all it’s eggs into the Windows Phone basket. The Nokia EOS might then be the Lumia 1000 and come with a similar 41MP sensor as the 808. (more sources: Techradar,

Anyone having any ideas. Feel free to comment.